| Copywriting secrets - How to write copy that sells/Copywriting secrets - How to write copy that sells/Section 3 Sales copy 'quick snacks'/11. Glossary.pdf |
300 KB |
| Copywriting secrets - How to write copy that sells/Copywriting secrets - How to write copy that sells/Section 10 Samples and useful links/35. Thirty samples .pdf |
315 KB |
| Copywriting secrets - How to write copy that sells/Copywriting secrets - How to write copy that sells/Section 6 Copywriting - how to write a Press Release and get published/21. News wires.MP4 |
4.3 MB |
| Copywriting secrets - How to write copy that sells/Copywriting secrets - How to write copy that sells/Section 5 The most powerful way to structure your sales copy/16. EXERCISE - your chance to try AIDA, writing e-Shot copy.MP4 |
7.6 MB |
| Copywriting secrets - How to write copy that sells/Copywriting secrets - How to write copy that sells/Section 3 Sales copy 'quick snacks'/08. Create a persona, or avatar, for consistent, targeted tone of voice.MP4 |
7.7 MB |
| Copywriting secrets - How to write copy that sells/Copywriting secrets - How to write copy that sells/Section 2 Welcome - how to gain the most from this course/03. Welcome - and how to get the most out of this course .MP4 |
8.9 MB |
| Copywriting secrets - How to write copy that sells/Copywriting secrets - How to write copy that sells/Section 5 The most powerful way to structure your sales copy/18. Dressing AIDA.MP4 |
9.8 MB |
| Copywriting secrets - How to write copy that sells/Copywriting secrets - How to write copy that sells/Section 3 Sales copy 'quick snacks'/07. Another real-life example - another switcheroo.MP4 |
9.8 MB |
| Copywriting secrets - How to write copy that sells/Copywriting secrets - How to write copy that sells/Section 5 The most powerful way to structure your sales copy/17. My version - using AIDA.MP4 |
12.7 MB |
| Copywriting secrets - How to write copy that sells/Copywriting secrets - How to write copy that sells/Section 6 Copywriting - how to write a Press Release and get published/19. PseudoPress Releases.MP4 |
12.7 MB |
| Copywriting secrets - How to write copy that sells/Copywriting secrets - How to write copy that sells/Section 7 Case studies; everything you need to know/28. The practicalities of making a case study work.MP4 |
13.1 MB |
| Copywriting secrets - How to write copy that sells/Copywriting secrets - How to write copy that sells/Section 3 Sales copy 'quick snacks'/04. Warren Buffet's copywriting secret.MP4 |
13.1 MB |
| Copywriting secrets - How to write copy that sells/Copywriting secrets - How to write copy that sells/Section 9 Marketing's best kept secret/34. What do White Papers look like.MP4 |
13.2 MB |
| Copywriting secrets - How to write copy that sells/Copywriting secrets - How to write copy that sells/Section 7 Case studies; everything you need to know/27. How to STRUCTURE a case study the EASY way.MP4 |
14.4 MB |
| Copywriting secrets - How to write copy that sells/Copywriting secrets - How to write copy that sells/Section 3 Sales copy 'quick snacks'/10. Call to action.MP4 |
15.8 MB |
| Copywriting secrets - How to write copy that sells/Copywriting secrets - How to write copy that sells/Section 3 Sales copy 'quick snacks'/09. Headlines. Eleven ways to create great headlines - fast.MP4 |
17.3 MB |
| Copywriting secrets - How to write copy that sells/Copywriting secrets - How to write copy that sells/Section 9 Marketing's best kept secret/32. What are White Papers (the most powerful way to generate B2B sales).MP4 |
19 MB |
| Copywriting secrets - How to write copy that sells/Copywriting secrets - How to write copy that sells/Section 5 The most powerful way to structure your sales copy/14. B2C sales copywriting, AIDA in real-life.MP4 |
19.3 MB |
| Copywriting secrets - How to write copy that sells/Copywriting secrets - How to write copy that sells/Section 8 Writing for video/30. Writing the script.MP4 |
19.7 MB |
| Copywriting secrets - How to write copy that sells/Copywriting secrets - How to write copy that sells/Section 6 Copywriting - how to write a Press Release and get published/24. Punch above your weight - with a 'Press Room'.MP4 |
21.2 MB |
| Copywriting secrets - How to write copy that sells/Copywriting secrets - How to write copy that sells/Section 3 Sales copy 'quick snacks'/05. The role of emotion - even in the B2B environemnt.MP4 |
21.8 MB |
| Copywriting secrets - How to write copy that sells/Copywriting secrets - How to write copy that sells/Section 8 Writing for video/29. What's it all about.MP4 |
22.4 MB |
| Copywriting secrets - How to write copy that sells/Copywriting secrets - How to write copy that sells/Section 9 Marketing's best kept secret/33. Sales lead generation - the lowdown.MP4 |
23.5 MB |
| Copywriting secrets - How to write copy that sells/Copywriting secrets - How to write copy that sells/Section 0 Intro/01. PROMO - copywriting secrets from the master.MP4 |
27.9 MB |
| Copywriting secrets - How to write copy that sells/Copywriting secrets - How to write copy that sells/Section 5 The most powerful way to structure your sales copy/15. Business to Business B2B sales copywriting, with samples.MP4 |
28.2 MB |
| Copywriting secrets - How to write copy that sells/Copywriting secrets - How to write copy that sells/Section 6 Copywriting - how to write a Press Release and get published/20. Anatomy of a Press Release.MP4 |
29.2 MB |
| Copywriting secrets - How to write copy that sells/Copywriting secrets - How to write copy that sells/Section 6 Copywriting - how to write a Press Release and get published/22. How to find out what magazines trade portals are going to publish in the future.MP4 |
35.8 MB |
| Copywriting secrets - How to write copy that sells/Copywriting secrets - How to write copy that sells/Section 6 Copywriting - how to write a Press Release and get published/23. How to find bloggers and journalists in your field of interest.MP4 |
36.6 MB |
| Copywriting secrets - How to write copy that sells/Copywriting secrets - How to write copy that sells/Section 8 Writing for video/31. Your own FREE Autocue and how to use it.MP4 |
43.1 MB |
| Copywriting secrets - How to write copy that sells/Copywriting secrets - How to write copy that sells/Section 5 The most powerful way to structure your sales copy/13. meet AIDA (and really get to know her).MP4 |
46.1 MB |
| Copywriting secrets - How to write copy that sells/Copywriting secrets - How to write copy that sells/Section 1 FREE TASTER/02. FREE TASTER.MP4 |
51.4 MB |
| Copywriting secrets - How to write copy that sells/Copywriting secrets - How to write copy that sells/Section 3 Sales copy 'quick snacks'/06. What every brat knows - and copywriters forget.MP4 |
51.8 MB |
| Copywriting secrets - How to write copy that sells/Copywriting secrets - How to write copy that sells/Section 4 Features, benefits and advantages - the bit everyone gets wrong/12. Features, benefits and advantages.MP4 |
52.6 MB |
| Copywriting secrets - How to write copy that sells/Copywriting secrets - How to write copy that sells/Section 7 Case studies; everything you need to know/26. How to maximise the IMPACT of a case study - look-and-feel.MP4 |
53 MB |
| Copywriting secrets - How to write copy that sells/Copywriting secrets - How to write copy that sells/Section 6 Copywriting - how to write a Press Release and get published/25. Nine copywriting tips to schmooze the media.MP4 |
69.3 MB |
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