| Lynda - Programmatic Advertising Foundations/02. Working with Campaigns/05. Choosing auction or direct buying.mp4 |
1.9 MB |
| Lynda - Programmatic Advertising Foundations/05. Acting on Audience Insights/01. Attribution modeling.mp4 |
2 MB |
| Lynda - Programmatic Advertising Foundations/00. Introduction/02. What you should know before watching this course.mp4 |
2.1 MB |
| Lynda - Programmatic Advertising Foundations/06. Conclusion/01. Next steps.mp4 |
2.5 MB |
| Lynda - Programmatic Advertising Foundations/02. Working with Campaigns/01. Media types Video, display, interactive, and text ads.mp4 |
2.6 MB |
| Lynda - Programmatic Advertising Foundations/03. Targeting Methods/03. Impression-based targeting.mp4 |
2.7 MB |
| Lynda - Programmatic Advertising Foundations/03. Targeting Methods/04. Geo, contextual, and behavioral targeting.mp4 |
2.8 MB |
| Lynda - Programmatic Advertising Foundations/01. Basic of Programmatic Media Buying/05. Programmatic ads for apps and mobile.mp4 |
2.9 MB |
| Lynda - Programmatic Advertising Foundations/02. Working with Campaigns/04. Sample data management platforms.mp4 |
3 MB |
| Lynda - Programmatic Advertising Foundations/03. Targeting Methods/02. Audience targeting.mp4 |
3.3 MB |
| Lynda - Programmatic Advertising Foundations/05. Acting on Audience Insights/02. Artificial intelligence Future of segmentation and targeting.mp4 |
4 MB |
| Lynda - Programmatic Advertising Foundations/04. B2B Marketing and Programmatic/03. Using programmatic and AI for influencer marketing.mp4 |
4.1 MB |
| Lynda - Programmatic Advertising Foundations/00. Introduction/01. Welcome.mp4 |
4.2 MB |
| Lynda - Programmatic Advertising Foundations/02. Working with Campaigns/02. Using the right ad across screens.mp4 |
4.3 MB |
| Lynda - Programmatic Advertising Foundations/00. Introduction/04. Fragmentation challenges Multichannel and multiscreen.mp4 |
4.8 MB |
| Lynda - Programmatic Advertising Foundations/03. Targeting Methods/05. Remarketing and programmatic.mp4 |
4.9 MB |
| Lynda - Programmatic Advertising Foundations/01. Basic of Programmatic Media Buying/01. Uses of programmatic advertising.mp4 |
5 MB |
| Lynda - Programmatic Advertising Foundations/05. Acting on Audience Insights/03. Auditing ad fraud and accidental clicks.mp4 |
5.2 MB |
| Lynda - Programmatic Advertising Foundations/04. B2B Marketing and Programmatic/01. B2B programmatic success with LinkedIn.mp4 |
5.3 MB |
| Lynda - Programmatic Advertising Foundations/01. Basic of Programmatic Media Buying/04. The omnichannel programmatic approach.mp4 |
5.4 MB |
| Lynda - Programmatic Advertising Foundations/02. Working with Campaigns/03. How publishers and advertisers interact.mp4 |
6 MB |
| Lynda - Programmatic Advertising Foundations/03. Targeting Methods/01. Advanced targeting.mp4 |
6.2 MB |
| Lynda - Programmatic Advertising Foundations/00. Introduction/03. What is programmatic advertising.mp4 |
6.5 MB |
| Lynda - Programmatic Advertising Foundations/01. Basic of Programmatic Media Buying/02. The programmatic technology stack.mp4 |
7.4 MB |
| Lynda - Programmatic Advertising Foundations/04. B2B Marketing and Programmatic/02. B2B programmatic client and case examples.mp4 |
7.7 MB |
| Lynda - Programmatic Advertising Foundations/01. Basic of Programmatic Media Buying/03. Real-time advertising RTB, DSP, and SSP explained.mp4 |
8.6 MB |
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